Pens are small and fairly cheap. In respect to using them as gifts, they are well used. They don’t get disposed of until they have been fully used. Depending on usage, they usually have a life span of one or two months.. They are an ideal gift, because they are versatile.

Nowadays, black ballpoint pens are the most popular ink color; many pen manufacturers would attest to that. When you are looking for advertising exposure the black ballpoint pen cannot easily be beaten for dollar for dollar advertising & market exposure value. They keep you front of mind with your clients every day when you add your branding or unique company features the pen.

Amongst sales people & office workers, black ballpoint pens are the most preferred. Blue is next in line in popularity. Odd and interesting colours such as pink or orange can also be used, but are of little usability. They’re best for children’s wear businesses or party-hire companies. After all you are giving a very practical gift so it may be better to stick with blue of black ink.

When it comes to the exterior body of a pen imagination is the only limit. As long as the pen is still usable practically as a pen, you would still achieve your exposure goals regardless of its appearance.

For the body of the pen you should first focus on the company information you want to add and then consider the design of the body next. If you do not do this you may end up choosing a physical design that you cannot add the info you want which would defeat the original purpose.

Quality looking pens will be preferred by more people than cheap looking ones, so do not go too cheap when it comes to the body of the pen. Don’t use cheap pen interiors either. We all have had the experience of trying to write with a pen that does not work and throwing it away in frustration. This experience can then leave the person reflecting the quality of the pen on your company which is not good or what you intended.

Good corporate gift suppliers should be able to not only purchase the pens you want in the bulks you need, but also be able to consult you on some of the pen body design and quality aspects that we have covered.

Learn how Pen can raise your marketing now. Visit us to get some great Corporate Giftideas.